- Partnership with Ride Austin and Austin City Limits Music Festival provides free rides for ACL Festivalgoers over both weekends
- Honda marks 8th year as sponsor to ACL Festival with LCD Soundsystem, Major Lazer and Kygo headliniing 2016 Honda Stage
- ACL Fest Waterloo Records Honda Artist Shack returns: attendees invited to meet their favorite acts, garner autographs on vinyl records and other items
Honda and the Central Texas Honda Dealers have joined forces with Ride Austin, Austin's non-profit rideshare company, to launch the "Hail A Honda" ride share service for the Austin City Limits Music Festival. Hail A Honda will provide attendees complimentary rides to the music festival over its two weekends (Sept. 30 – Oct. 2 and Oct. 7 – Oct. 9). The new ridesharing partnership helps mark Honda's now eight-year partnership with the ACL Festival.
Honda's relationship with ACL Fest will continue to include The Honda Stage, along with vehicle displays and activations for fans – including the ACL Festival Waterloo Records Honda Artist Signing Shack.
Fans headed to the Austin City Limits Music Festival can access their free rides to the festival from 11:00 am through 5:00 pm daily in Honda and ACL Fest wrapped 2016 CR-V sport utility vehicles via the Ride Austin App through the "Honda at ACL Festival" tab. Riders will also receive a free bandana and ACL Fest chilled water during their free ride which will allow a maximum of up to four passengers.
"The new "Hail a Honda" program is a great way to extend our long-standing partnership with the ACL Festival and offer festivalgoers an even better experience with a free ride to Zilker Park to enjoy their favorite bands and experience some of our newest Honda products," said Nick Lee, Manager, Honda National Advertising.
Honda Takes to Austin City Limits Music Festival
For 2016, The Honda Stage returns to ACL Fest featuring some of today's most popular artists including headliners LCD Soundsystem, Major Lazer and Kygo along with other key artists such as Cage the Elephant, Miike Snow and Die Antwoord. The full Honda Stage line-up is available at http://aclfestival.com/schedule.
Further, Honda and the Austin born and raised Waterloo Records are teaming up to provide a unique experience that integrates festival goers love for music and automobiles. In addition to showcasing the all-new Civic Hatchback, ACL Fest artists such as Cage the Elephant, Bob Moses, Atlas Genius, Young the Giant, Wild Belle, Kacey Musgraves and others will be stopping by for autograph albums purchased at the Waterloo Pop-Up Record Store in the "Honda Artist Signing Shack".
About Hail A Honda Promo
NO PURCHASE NECESSARY. Must be Texas resident/18+. Visit www.HondaAtACL.com for complete terms and details.
About Honda Stage
Building on its deep foundation of bringing music to fans, American Honda has brought together an unprecedented group of entertainment and technology leaders, including Live Nation, iHeartMedia, Woven Digital, YouTube and Vevo to produce and distribute some of the best original, high-quality music content available. Honda Stage is a unique combination of live events including the Honda Civic Tour and premier music festival partnerships with Austin City Limits, Music Midtown and Governors Ball, and exclusive online content, offering music fans access to custom live and online music programming and performances, behind-the-scenes content, artist interviews and more. (For more go to www.YouTube.com/HondaStage)
About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through approximately 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic and Accord passenger cars, along with the HR-V, CR-V and Pilot sport/utility vehicles, the Ridgeline pickup and the Odyssey minivan.
Honda has been producing automobiles in America for 33 years and currently operates 19 major manufacturing facilities in North America. In 2015, more than 99 percent of all Honda vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.
About Austin City Limits Music Festival
Launched in 2002 and inspired by the long-running PBS show, Austin City Limits, The Austin City Limits Music Festival has grown into a two-weekend experience, featuring over 110 world-renowned and up-and-coming acts on 8 stages in Austin's crown jewel Zilker Park. The festival, now among the largest and most recognized in the country, hosts 75,000 music lovers per day from Austin and around the globe. Its diverse lineup spans pop, rock, folk, alt-country, blues, gospel, R&B and EDM.
